# Fabrizio Tagliacarne

## Facts

| | |
|---|---|
| Founded | 2019 |
| Origin | Italy |
| Headquarters | Pavia |
| Owner | Omnia Luxury Trade S.r.l. |
| Status | Active |
| Manufacturing | Italy |
| Website | https://www.fabriziotagliacarne.com/ |

Fabrizio Tagliacarne Perfumes is an Italian niche fragrance label created in 2019 by the perfumer Fabrizio Tagliacarne, who composes every scent in its range himself [2]. The brand belongs to Omnia Luxury Trade S.r.l., a company based in Pavia in northern Italy, which also stands behind the founder's older perfume house, Omnia Profumi. Its line consists of a small number of fragrances, each tied to a personal memory: a childhood nickname, a motorcycle trip across the United States, a yellow Harley-Davidson and a story of rebirth.

The label is active. A fourth fragrance, Phen, appeared in 2026, and the company has announced a rebranding of its visual identity [3]. The brand has exhibited at the Pitti Immagine Fragranze fair on several occasions.

## Origin & founders

Fabrizio Tagliacarne came to perfume from jewellery. Profiles prepared for the Pitti Immagine Fragranze fair describe him as a creator of unique jewellery pieces whose passion for essences first led him to make perfumes to accompany his jewels, and then to devote himself entirely to niche fragrance. The fragrance database Parfumo, writing about his earlier label, describes him as the son of a jeweller who was strongly shaped by his grandfather Danilo and grew up appreciating precious stones.

In 2009 he founded Omnia Profumi, his first perfume house [8]. An early Pitti profile links that decision to a road trip: it was while crossing America from east to west on Route 66 that, according to the profile, he decided to create Omnia [6].

Ten years later, in 2019, he marked Omnia's tenth anniversary by launching a second, personal label under his own name [2]. On the brand's website he presents his career as a continuous dialogue with beauty, saying that jewellery taught him precision, balance of form and the force of detail, while perfumery gave him a freedom to express himself without words. The same pages portray him as a Leo, a lover of outdoor sport and a keen motorcyclist who calls himself a "gentleman rider", and say he has poured his passions and travels into his fragrances.

## History & milestones

The label began with a single fragrance, Icio, named after the nickname his grandfather used for him as a child. A second scent, US66, followed and drew on the Route 66 journey. Its launch year differs between sources. The fragrance database Fragrantica lists US66 as a 2020 release, and the earliest Pitti profile says it followed "in 2020" [9]; later Pitti profiles, written for the fair's 21st and 22nd editions, date the launch to 2021 [8]. This article follows 2020, the year given by the two sources, one of them written closer to the event, but the question is not settled.

Zoe, a tribute to the founder's motorcycle, arrived in 2022. After a gap of several years, the perfumes page added Phen, labelled "NEW 2026" [3]. Fragrantica likewise counts four fragrances under the brand, from 2019 to 2026, and names Fabrizio Tagliacarne as the nose behind all of them [9].

The brand has used the Pitti Immagine Fragranze trade fair as a recurring showcase, with exhibitor profiles for the 19th, 21st and 22nd editions. More recently, its homepage announced what it calls a new chapter: a rebranding that, in the company's words, makes the label "more visual, emotional and contemporary". New imagery is meant to turn each fragrance into a visual story built on light, shadow and atmosphere. The announcement is undated.

## Ownership

The label is a trademark of Omnia Luxury Trade S.r.l., which gives its registered office and a showroom in Pavia [2]. The brand's site treats Omnia Profumi and Fabrizio Tagliacarne Perfumes as two parts of one niche "maison", describing them together as a dynamic atelier that is always on the move.

The two labels nonetheless remain separate product lines. Omnia Profumi, the older house, is known for its "Stone collections", fragrances named after metals and precious stones, from "White Stone" to "Platinum". Parfumo describes Omnia Profumi as "the Milan-based luxury fragrance house" [10], while the brand site places the shared parent company in Pavia. No acquisition or change of ownership is documented for either label.

## Philosophy & positioning

The brand's central idea is autobiographical. "Each fragrance is born from a fragment of my experience," Tagliacarne writes on the website, naming a memory, a landscape or an emotion that did not want to disappear. The homepage compares his work to that of a couture tailor, saying he has sewn a garment of essences and packaged it in a small crystal case. The tagline, in Italian, translates roughly as "the art of perfume as rebirth and a way of life", and the founder sums up his olfactory world as scents about travel, rebirth and freedom.

The company places itself firmly in the niche segment. It describes its fragrances as artistic niche perfumes that express a luxury lifestyle and a point of pride for Made in Italy, and says they are placed in selected artistic niche perfumeries and concept stores. The house calls itself small in a world of great perfumery masters and great noses, an "atelier" with many ideas that keeps growing.

On gender, the sources diverge. The Pitti profiles state that all of the fragrances are genderless, while Fragrantica tags Icio and US66 as masculine and Zoe and Phen as unisex.

## Products & innovation

The range is built around four 100 ml fragrances, each paired with a short personal story on the brand's site.

**Icio** is the founder's dedication to his grandfather. The brand describes it as a scent that lives between past and present, where nostalgia turns into strength. Its listed notes open with a green accord and tobacco, move through saffron, patchouli and labdanum, and settle on vetiver, incense and oud. Pitti's profile frames it as a story of Italian traditions and the bond between generations.

**US66** is presented as a tribute to the urge to travel and discover. Tagliacarne writes that Route 66 had been a lifelong dream and that he eventually rode it from east to west on his motorcycle. The fragrance pairs black pepper and cardamom with rosewood and tonka bean over a base of sandalwood, oud, amber, vanilla and vetiver.

**Zoe** takes its name from the founder's yellow Harley-Davidson, which the brand calls a symbol of freedom and independent spirit. It is described as the scent of someone who sets off without knowing exactly where the road will lead. Olibanum (frankincense) opens it, Haitian vetiver forms the heart, and the base combines saffron, oud, patchouli, amber, incense resin and leather.

**Phen**, the 2026 addition, carries the line "from the ashes comes light" and is described by the brand as the fragrance of rebirth, dedicated to those who can turn scars into wings. Its notes run from leather, green and aldehydic notes through birch wood, clove and caramel to cedarwood, sandalwood and vanilla.

Oud and vetiver recur across the three earlier scents, giving the line a broadly woody and resinous character. Pitti lists the brand's style as oriental and woody.

The sources disagree on concentration. The brand's perfumes page currently labels all four fragrances as Extrait de Parfum in 100 ml [3]. The Pitti profiles instead call Icio an Eau de Parfum and state that the first three fragrances have a 30% concentration [8]. The difference may reflect relabelling at the time of the rebranding, but no source explains it. Pitti also describes the packaging: heavy 100 ml glass bottles in a cardboard box lined with blue paper and decorated with chrome metal.

No hero ingredients, proprietary technologies or third-party certifications are documented for the brand. Its website still refers to "three" fragrances on the About page, while the perfumes page lists four.

## Current status

Fabrizio Tagliacarne Perfumes is active. The newest fragrance, Phen, is marked as a 2026 release on the brand's own site, and Fragrantica also dates the most recent launch to 2026. The brand has announced a rebranding of its imagery and identity. Its parent company, Omnia Luxury Trade S.r.l., operates from Pavia, where it also runs a showroom. No awards, press coverage or controversies are documented.

## Timeline {#belagg-timeline}

| Year | Event | Source |
|---|---|---|
| 2009 | Fabrizio Tagliacarne founds Omnia Profumi, his first perfume house (precursor/sister house under the same maison) | https://fragranze.pittimmagine.com/22/exhibitors/F/fabrizio-tagliacarne |
| 2019 | Brand launched for Omnia Profumi's tenth anniversary, with the debut fragrance ICIO (named after the founder's childhood nickname from his grandfather) | https://www.fabriziotagliacarne.com/about |
| 2020 | Launch of US66, inspired by the founder's motorcycle trip along Route 66 (year conflicts across sources: 2020 vs 2021, see audit.conflicts) | https://www.fragrantica.com/designers/Fabrizio-Tagliacarne-Perfumes.html |
| 2022 | Launch of ZOE, named after the founder's yellow Harley-Davidson motorcycle | https://fragranze.pittimmagine.com/22/exhibitors/F/fabrizio-tagliacarne |
| 2026 | Launch of Phen, marked 'NEW 2026' on the brand's perfumes page | https://www.fabriziotagliacarne.com/perfumes |
| — | Exhibitor profile at Pitti Immagine Fragranze, editions 19, 21 and 22 | https://www.pittimmagine.com/en/pittimmagine/archive/fragranze19/exhibitors/F/fabrizio-tagliacarne |
| — | Rebranding announced on the homepage ('un rebranding che ridefinisce l'identità del marchio'), undated | https://www.fabriziotagliacarne.com/ |

## Signature products {#belagg-products}

- **Icio** — ICIO era il soprannome con cui mio nonno mi chiamava quando ero bambino. — https://www.fabriziotagliacarne.com/perfumes
- **US66** — Da quel viaggio è nata US66: un tributo al desiderio di andare, di scoprire, di vivere ogni chilometro come un respiro nuovo. — https://www.fabriziotagliacarne.com/perfumes
- **Zoe** — Zoe è il nome della Harley Davidson gialla di Fabrizio Tagliacarne. — https://www.fabriziotagliacarne.com/perfumes
- **Phen** — Phen nasce da lì. — https://www.fabriziotagliacarne.com/perfumes

## Sources

2. (T1) https://www.fabriziotagliacarne.com/about
3. (T2) https://www.fabriziotagliacarne.com/perfumes
6. (T3) https://www.pittimmagine.com/en/pittimmagine/archive/fragranze19/exhibitors/F/fabrizio-tagliacarne
8. (T3) https://fragranze.pittimmagine.com/22/exhibitors/F/fabrizio-tagliacarne
9. (T3) https://www.fragrantica.com/designers/Fabrizio-Tagliacarne-Perfumes.html
10. (T4) https://www.parfumo.com/PerfumeBrand/Omnia_Profumi

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Glowpedia · <https://glowpedia.org/m/fabrizio-tagliacarne/> · Published 2026-10-17

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