Overview
Beauty Formulas is a British cosmetics and toiletries brand owned by Drammock International Ltd, a company based in Leeds in the north of England [6]. It sells a broad range of low-cost skincare and personal-care products and describes itself as "a well-known, popular and trusted cosmetics and toiletries brand from the U.K, offering quality products at reasonable prices" [1]. According to the company, its catalogue runs to more than 160 products distributed across over 70 countries [1].
The brand remains active. It maintains a current product-range catalogue and posts to social channels on Instagram, TikTok and Facebook under the handle @beauty_formulas.
⚑ Thinner sourcing. The article relies largely on the brand's own statements (T2–T3). Glowpedia is seeking independent sources.
Ownership
Beauty Formulas is designed and distributed by Drammock International Ltd, which the brand's own site names as the company behind it [1]. Drammock is reported to also own the Active Oral Care brand and to provide contract manufacturing services for other brand owners and retailers. Contract production is handled through a sister company, Nicholas James (UK) Ltd. The group is based at Tower House, Westfield Industrial Estate, in Yeadon, Leeds [5].
The brand's founding date is not firmly established. ZoomInfo records that Drammock International Ltd was established in 1984 [6], while one source dates the Beauty Formulas brand specifically to 1988 [1]. Neither figure is confirmed by an exact statement on the brand's own website, and the two should be read as approximate.
Products
Beauty Formulas is positioned as a budget, or drugstore-tier, range. Its products span footcare, skincare, oral hygiene, depilatories and feminine hygiene, which the company says are "all produced to E.U. standards" [1].
The brand builds named ranges around individual ingredients and best-selling formulas. As it puts it, "sometimes we know a product is so good we make an entire range" [2]. The website lists nine such ranges: Tea Tree, Clear Skin, Retinol, Vitamin C, Ginger & Turmeric, Hemp, Charcoal, Gold and Ceramides [2]. Its summary line for this approach is "beauty is in the formula."
The most widely reviewed product is the Tea Tree Peel-Off Mask. Third-party reviews note that the brand's Tea Tree products use tea tree oil sourced from Australia, and describe the mask as helping to unblock pores and remove dead skin cells [7]. Outside review sites have characterised the brand as good value for those with sensitive skin [8], though it has not been the subject of major editorial features.
Philosophy & positioning
The brand's stated approach is to offer affordable products built around proven, ingredient-led formulas, expanding successful single products into fuller ranges [2]. It markets a growing selection of products it calls "vegan friendly," though its vegan page lists no third-party certification such as the Vegan Society or Leaping Bunny [3]. Its consumer tagline is "Discover Your New Addiction" [1].
Current status
Beauty Formulas is an active, established UK brand with international distribution and current social-media activity, owned by Drammock International Ltd. No awards, dedicated encyclopedia entry, or significant controversies were found in the available sources.
Sources
T1 primary · T2 secondary · T3 note- [1]T1beautyformulas.co.ukbeautyformulas.co.uk (brand site)
- [2]T2beautyformulas.co.uk/rangesbeautyformulas.co.uk (brand site)
- [3]T2beautyformulas.co.uk/veganfriendlybeautyformulas.co.uk (brand site)
- [5]T2beautyformulas.co.uk/contactbeautyformulas.co.uk (brand site)
- [6]T4zoominfo.com/c/drammock-international-ltd/32984984zoominfo.com
- [7]T4influenster.com/reviews/beauty-formulas-tea-tree-peel-off-mask-50ml176ozinfluenster.com
- [8]T4skinsort.com/products/budget-products-from-british-brandsskinsort.com


