Overview
Engelsrufer is a German jewelry brand established in 2010 by Sabine and Mario Martini and operated by Schmuckzeit Europe GmbH, based in Schwabach, Germany [2]. The name translates roughly as "angel caller," and the brand is built around guardian-angel symbolism and jewelry intended to carry personal meaning. Although its core business is jewelry, Engelsrufer also appears in beauty retail through a line of women's fragrances launched from 2016 onward, which is why it is documented here.
The company reports that its products reach more than 40 countries through some 3,000 retail partners [2], and its own website remains active. Its best-known pieces are pendants built around a small "sound ball," or Klangkugel, that chimes softly when the wearer moves.
⚑ Thinner sourcing. The article relies largely on the brand's own statements (T2–T3). Glowpedia is seeking independent sources.
Origin and founders
Engelsrufer grew out of an existing retail business. Sabine and Mario Martini opened their first jewelry and watch store, Martini Schmuckzeit, in Schwabach in 1998, and expanded to several outlets in the Nuremberg area before launching Engelsrufer as a private label in 2010 [2]. Within the company, Sabine Martini is described as creative director and Mario Martini as senior product development manager.
According to Engelsrufer, the concept drew on the Spanish tradition of "Llamadores de ángeles" (angel callers) together with Southeast Asian life philosophies. The brand frames its jewelry as meaningful talismans rather than ordinary accessories, summed up in the German tagline Schmuck mit Bedeutung — "jewelry with meaning."
History and milestones
The brand began wholesaling through selected partners after presenting at a jewelry trade fair around 2012. In 2014 the founders introduced Herzengel, a children's jewelry collection [2]. The product range has since centered on sterling silver, gold and stainless-steel pieces — necklaces, bracelets, charms, rings, earrings and watches — alongside the signature sound-ball pendants and gemstone-based "Powerful Stone" jewelry.
A separate fragrance line carries the Engelsrufer name. Perfume databases record women's eaux de parfum beginning with Love and Aurora in 2016, followed by With Love in 2017 and Endless Love in 2022, among roughly seven releases in total [4][5]. The With Love eau de parfum is described as a floral woody musk, with notes that include peony, rose and white musk.
Ownership
Engelsrufer is owned and operated by Schmuckzeit Europe GmbH, the company the Martinis built from their original Martini Schmuckzeit retail chain [2]. No acquisitions or changes of ownership are recorded in the available sources.
The fragrance line appears to sit outside the company's direct operations. Engelsrufer's own corporate pages — its homepage, "about" page and brand-values page — make no mention of perfume, and editorial sources indicate the scent line is marketed under license rather than produced in-house; a search reference names SA.G Group / 3Senses as the marketer of Endless Love, though this could not be directly confirmed [5].
Philosophy and positioning
The company states that its mission is "to bring the idea of guardian angels into the world and help people discover their spirituality," and lists spirituality, inspiration, trust and protection as its core values [3]. This emphasis on emotional and symbolic meaning, rather than jewelry as decoration alone, runs through the brand's marketing and product naming.
Sustainability
Engelsrufer makes several environmental and labor claims on its brand-values page. The company says it uses recycled silver and FSC-certified paper, produces its jewelry packaging in Germany to shorten transport routes, and avoids plastics in favor of recycled materials [3]. It also describes design work at a studio in Schwabach and production at workshops in Thailand, and states that the working conditions of its suppliers and manufacturers are monitored regularly [3].
Current status
Engelsrufer is active. Its jewelry business operates internationally through thousands of retail partners, and its website is current as of 2026. The most recent fragrance recorded under the brand name is Endless Love from 2022, with no later scent launches found in the available sources.
Sources
T1 primary · T2 secondary · T3 note- [2]T1engelsrufer.de/pages/ueber-engelsruferengelsrufer.de (brand site)
- [3]T2engelsrufer.de/en/blogs/stories/engelsrufer-die-werte-und-mission-unserer-markeengelsrufer.de (brand site)
- [4]T3fragrantica.com/designers/Engelsrufer.htmlfragrantica.com
- [5]T3fragrantica.com/news/Engelsrufer-With-Love-9578.htmlfragrantica.com


