HH Simonsen

HH Simonsen is a Danish hair-tools and haircare company based in Skærbæk, in southern Jutland. It was founded in 2003 by a group of working hairdressers and makes styling tools, brushes, scissors and hair products aimed at professional stylists and salons [1][6]. The company remains active, running Danish and English storefronts and selling through professional channels across the Nordics and several other markets.

What distinguishes the brand is that it is run by practising hairdressers rather than by outside owners. According to the company, the founders still cut hair a few hours each week and teach cutting techniques at workshops, and HH Simonsen frames its products as tools built from that hands-on salon experience.

⚑ Thinner sourcing. The article relies largely on the brand's own statements (T2–T3). Glowpedia is seeking independent sources.

The company traces its beginnings to 2003. Its English about page states it was "founded in 2003 by the 3 good friends Lisbet Simonsen, Claus Nissen and Hans Schmidt – and later joined by Stig Jensen" [6]. The Danish about page lists the same four people but presents all of them together as founders, without the "later joined" distinction [2]. Both versions agree on the founding year of 2003 and on the four names; they differ only on whether Stig Jensen is counted as an original founder or a later addition.

The founders set out, in their words, to "change our creative field through honest and sustainable craftmanship," working from the conviction that "everyone deserves great hair days" [6]. HH Simonsen describes the result as functional, ergonomic designs shaped "by hand, 3D-prints, and salon-time." The brand sums up its outlook in the tagline "It takes one to know one – and we know hair business" [6].

HH Simonsen's range spans electrical styling tools such as hair dryers, flat irons and curling irons, alongside shampoos, conditioners and styling and care products. It also makes brushes, scissors and clippers, and distributes hair colour and salon accessories. Among its named lines are the Wetline series of styling tools and a set of brushes the company markets as Wonder Brushes, Gloss Brushes and Air Brushes [6].

The company positions itself toward salon professionals, describing its output as "professional hair products, scissors and styling tools for the creative, no-compromise hairdresser and stylist" [5]. It attributes the quality of its products to "real quality ingredients and ergonomic design," adding that "we are just hairdressers in love with our craft" [6].

HH Simonsen presents sustainability and social responsibility as integral to how it operates, stating that they are "a natural part of HH Simonsen's business foundation" [3]. The company points to several measures in its packaging and formulation. Its styling and hair products, it says, contain 15–20 percent less water than competing brands, so that a 250 ml bottle is meant to do the work of a 350 ml standard product [3].

On packaging, the company says it uses recyclable cardboard and biodegradable bags, has removed silver and gold foil and magnets, cut instruction-paper use by around 40 percent, and switched to square boxes to reduce shipping waste. For electronic waste, HH Simonsen states that it is a member of the Danish take-back scheme Elretur and complies with the WEEE Directive on electrical and electronic equipment [3]. The company also says it collects used tools and scissors each year to donate to hairdressing schools in Africa.

HH Simonsen is an active company. It operates Danish and English online stores and maintains accounts on Instagram and TikTok under the handle @hhsimonsen. The brand's most recent documented activity dates to 2026, and the company says its founders continue to work as hairdressers and to teach at workshops [6]. Its products are sold through professional and salon channels in Denmark and across several other markets.

In 2023 the company marked 20 years in operation, counting from its 2003 founding [2].