IPSUM ALII

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Summary

Overview

Founders Kikoc Veopraseut and Nora Kato met in Tokyo (2008) and reconnected while raising families in Zurich; a pivotal moment was Kikoc's chronic eczema being resolved by a Kampo dermatologist in Tokyo, which inspired them to bring Kampo-based skincare to Europe.

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Timeline

History

2008

Founders Kikoc Veopraseut and Nora Kato meet in Tokyo↗

2022

IPSUM ALII founded (Switzerland; operating entity HINOKI GmbH, Zürich)↗

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Range

Signature products

Skin Refining Gel

Skin Refining Gel: dual-action exfoliating gel↗

Antioxidant Booster Serum

Antioxidant Booster Serum: bi-phase formula featuring Lithospermum erythrorhizon (Murasaki)↗

Nourishing Adaptogen Cream

Nourishing Adaptogen Cream: formulated with four Japanese adaptogenic plants↗

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Formulation & philosophy

Ingredients & philosophy

IPSUM ALII positions itself as clean, Kampo-based Japanese skincare aiming to restore the skin's equilibrium, combining traditional Japanese herbal medicine (Kampo) with lab-developed biotechnology. Its name is drawn from Latin (ipsum = 'self', alii = 'the other').

Akayajiou Root (Rehmannia chinensis)Satsuma Peel (Citrus Unshiu)Hatomugi Seed (Coix lacryma-jobi ma-yuen)Kihada Bark (Phellodendron amurense)Maguwa Root (Morus Alba)Murasaki Root (Lithospermum Erythrorhizon)Reishi Mushroom (Ganoderma lucidum)Ukon (Curcuma longa)Plant-based SqualaneRice Bran Oil

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References

Sources

T1 primary · T2 secondary · T3 note

[1]T1ipsum-alii.comhomepage
[2]T1ipsum-alii.com/pages/our-storyhistory
[3]T2ipsum-alii.com/pages/our-clean-ethossustainability
[4]T2ipsum-alii.com/pages/what-is-kamposcience
[5]T2ipsum-alii.com/pages/ingredientsingredients
[6]T2ipsum-alii.com/pages/imprintother
[7]T3galinaap.substack.com/p/interview-with-ipsum-alii-foundersexternal_other
[8]T3bijo.paris/en/blogs/journal/ipsum-alii-the-meeting-of-kampo-and-clean-beautyexternal_other
[9]T4tracxn.com/d/companies/ipsum-alii/__z7XnHANyd7WXj5CnC7sJXXmM-UOtRDrVWMbiXQ03wbgexternal_other