Marie Fresh Cosmetics

Marie Fresh Cosmetics is a Ukrainian skincare and personal-care company based in Bucha, a town near Kyiv [2]. It was founded by a Ukrainian cosmetologist and dermatologist who, according to the company, set out to build a brand after growing disappointed with an industry she felt prioritised profit over genuine results [2]. The range spans face care, body care, hair care and a men's line, and the company positions its products as natural in basis, made with European-sourced active ingredients and manufactured to European quality standards.

The brand is active. Its multilingual e-commerce site is current, it maintains a social-media presence, and its products are distributed beyond Ukraine into European markets, including Switzerland [6]. Notably, the company has continued to operate from Bucha, which became internationally known after the 2022 invasion of Ukraine.

According to its own account, the company was created by a cosmetologist with clinical experience treating patients, who wanted to make effective skincare without what she described as unnecessary product bundling. The brand summarises its outlook in the line that "regular comprehensive home care is the key to visible results," and frames its approach around a short routine of three to four essential products rather than large sets. Sources differ on the founder's name: the brand's About page and several secondary listings render it as Maryna (in fuller form, Maryna Shanko) [2], while the company's own partnership page presents it as Marina Kandziuba [3] — likely a transliteration variant of the same person, though the discrepancy is unresolved.

Two dates anchor the company's growth. In 2019 it established its own production facility in Bucha, occupying roughly 500 square metres [2]. In 2022, the brand says all of its products received EU notification, and it has promoted itself as the first Ukrainian cosmetics company to obtain EU certification [2] — a claim echoed by the Swiss retailer Oh You Pretty Things, which describes it as "the first Ukrainian natural cosmetics brand with EU certification" [6].

The company organises its identity around five stated principles: effectiveness, safety, affordability, naturalness and what it terms physiological compatibility — products designed to be well received by the skin [1]. It describes its formulas as built on a "high concentration of active ingredients with a proven research base" and on a natural basis without ingredients it considers health-compromising. Positioned as an accessible indie brand, it emphasises education and proper skincare practice over upselling, and states that more than 36,000 women in Ukraine and the EU have used its products [1].

Marie Fresh Cosmetics covers face care — cleansers, toners, creams, serums, masks and targeted anti-acne and anti-ageing products — alongside body care, hair care and a men's line, plus gift and complex sets. At European retail, its hair-care range is represented by a Balancing Shampoo and matching Balancing Conditioner stocked in Switzerland [6]. The company says its active ingredients are sourced from European countries including Switzerland, France, Italy and Germany, and that those ingredients carry European Ecocert and Cosmos certificates [2]. Manufacturing takes place in the brand's own Bucha facility, which it states is certified to the European Good Manufacturing Practice standard and operated under an EN ISO 22716 quality system with regular raw-material and finished-product testing [2].

The brand is active and multi-regional. Its website carries a current copyright, it is present on Instagram and Facebook, and confirmed distribution extends to roughly fifteen countries, with Swiss retail among the documented examples [6]. According to LinkedIn, the company also offers private-label manufacturing in addition to selling its own range across Ukraine and Europe [5].