Oh My Lash

Oh My Lash is a Lebanese direct-to-consumer cosmetics brand selling pre-glued false eyelashes. It operates a Shopify storefront that ships by cash on delivery across Lebanon [1], and its catalogue centres on lash clusters designed to apply in minutes without a separate liquid adhesive [2]. The brand's own site discloses no founder, founding year, or registered company, listing only a shop email and an Instagram account. It remains active, with a current product catalogue and a 2026 site copyright [3].

The name "Oh My Lash" is shared by several unrelated lash businesses in other countries; this article covers only the Lebanese brand at ohmylashlb.com, whose styles and accessories are also resold by the Lebanese retailer YourGlam [7].

The catalogue consists entirely of artificial eyelashes and the accessories used to apply them. Four named lash styles anchor the range — Soft Glam, After Dark, Day Dream, and Sculpted — each sold as single pre-glued lashes, as duos, in extended-wear versions, and in an all-in-one kit [6]. The brand also sells a Lash Applicator and Glue Pads as standalone accessories. There is no lash serum, brow product, or skincare line.

The defining feature is the pre-glued cluster: adhesive is applied to the lash band in advance, so the wearer presses the clusters under their natural lashes rather than applying glue first. According to the company, the lashes are "ready in seconds," lightweight, and suitable for sensitive eyes [1]. Its how-it-works guide sets out a three-step routine — clean the lash line, curl the natural lashes, then place the pre-glued clusters underneath using the applicator [2].

The brand markets this approach with the line "no glue, no mess." In practice the phrasing refers to the absence of a separate liquid lash glue rather than a literally adhesive-free product, since the clusters are pre-glued and the store also stocks glue pads. Oh My Lash describes its products as dermatologically tested and "CE & RoHS EU certified."

Oh My Lash positions itself around speed and convenience, summarising its products as "easy application, clean results, no glue, no mess" [1]. The brand's tagline is "Confidence in Every Blink." Priced at roughly 17 US dollars for a single pair of pre-glued lashes, with discounted duos and kits, the range sits in an accessible, indie price tier.

The brand is active. Its Shopify store carries a current product catalogue with ongoing discount promotions, and the site footer shows a 2026 copyright [3]. Distribution through the brand's own channel is limited to Lebanon, served by cash on delivery [1]; its products reach other markets, including the Nordics, through third-party retailers rather than the brand's own operations.