Oranjito

Oranjito is a Czech cosmetics brand specialising in indoor tanning products for solariums and tanning beds. It is owned and produced by JAVO INTERNATIONAL LIMITED s.r.o., a company based in Brno, Czech Republic, and trades under the tagline "PROFESSIONAL COSMETICS". The range centres on tanning accelerators and after-tan care aimed primarily at professional tanning studios rather than the retail mass market.

The brand's products are formulated for use in tanning beds and are sold both through its own EU-facing online shop and through third-party retailers. Oranjito remains active, with EU-wide shipping and ongoing distribution through outlets such as Amazon.de and the MAKEUP retailer chain.

Oranjito is operated by JAVO INTERNATIONAL LIMITED s.r.o., which was registered at the Regional Court in Brno on 20 May 1992 [10]. The company is headquartered at Krkoškova 34 in Brno and lists Petr Volgemut as its executive officer (jednatel) [10]. The 1992 date reflects the parent company's court registration; it is not independently confirmed as the launch date of the Oranjito line itself, and the company's Czech sister site describes "20+ years of experience" in the tanning-studio industry rather than a specific brand-founding year [9].

The business runs two web presences: oranjito.com, the EU consumer-facing shop, and kosmetika-oranjito.cz, a Czech-language site oriented toward wholesale and the domestic market. Both are operated by the same company.

Oranjito's catalogue is organised around the tanning process. "Before tan" products consist of tanning accelerators graded by strength — Level 1, Level 2, Level 3 and Max Effect — while "after tan" products include moisturising lotions. The range also extends to body products and a massage emulsion.

Two products the company highlights are the Oranjito Coconut Max. Effect Superaccelerator (250 ml), described as an indoor tanning lotion with a "chocolate formula" enriched with plant extracts, vitamins and moisturisers, and the Oranjito Mexican Bronze Accelerator (200 ml). According to the company, the accelerators offer no UV protection and are intended for use inside tanning beds rather than in the sun.

A recurring point in the brand's product messaging is the distinction between tanning acceleration and self-tanning. The company states that its accelerators "do not contain self tanning ingrediences", accompanied by the claim "SELF TANNING IS NOT TANNING" [6]. The formulas instead rely on tyrosine and beta-carotene alongside a base of plant oils and butters — including shea, cocoa, coconut, jojoba and hemp, several of them labelled BIO — together with panthenol, aloe vera extract and vitamin E.

The brand positions itself at the professional end of the market, distributing on a wholesale basis to tanning studios and salons. Its own online shop ships across the European Union, with dispatch handled from the Czech Republic [5].

Oranjito describes its formulation approach as centred on natural, plant-derived ingredients — "plant oils without preservatives, plant butters, herbal extracts, plant extracts, bio oils" — and says it uses long-term tested raw materials in its own preparations [9]. The company states that manufacturing takes place in-house in the Czech Republic, in a facility approved for cosmetics production. It also describes its products as cruelty-free, with no animal testing [6].

Oranjito is an active brand. Its consumer site carries a 2022 copyright notice, and both the main and Czech sister sites remain operational. Distribution continues through international retailers including Amazon.de and MAKEUP, and the company advertises EU-wide shipping with products held in stock. It is a small, niche operation focused on the professional tanning-studio segment, and no major recent launches or press coverage are publicly documented.