Pieces by bonbon

Pieces by bonbon is a Swedish hair-accessory and jewellery brand based in Gothenburg. It was founded by Rebecka Hällström, a working hairdresser who set up the label as a spin-off from bonbon, the salon concept she co-founded in the same city [6]. The brand sells scrunchies, headbands, hair clips, barrettes, hair claws, scarfs and earrings, and remains commercially active, with an operating website and stock carried by several Nordic retailers.

Retailer copy supplied by Lyko dates the brand's founding to 2018 [6]. The company's own about page is undated but says the label launched "approximately 12 months prior" to the text, which is consistent with a 2018 start described on a page written around 2019 [2]. The packet treats these as agreeing rather than conflicting.

The brand grew out of its founder's salon career. Rebecka Hällström co-founded bonbon, described on the company's about page as a Gothenburg salon concept, and built a reputation there as a hairdresser and entrepreneur before starting the product line [2]. According to the about page, she began Pieces by bonbon after noticing "a distinct lack of fashionable hair accessories that were on trend and had the right feel for consumers" [2]. The salon itself dates to 2012, several years before the accessory brand [11].

Pieces by bonbon is a hair-accessory and jewellery label rather than a cosmetics maker. Its catalogue is organised around scrunchies, headbands, hair clips, barrettes and hair claws, scarfs and earrings, alongside a dedicated Bride Exclusive collection aimed at wedding buyers. The company frames the range as filling a gap for on-trend accessories with salon-quality feel, positioning it for both beauty-industry professionals and salon customers. On its about page the brand describes itself as "one of Sweden's most sought after 'accessory brands' for the beauty industry and salon consumers" [2], and states an ambition to expand across Europe.

The brand has been the subject of an interview in Damernas Värld, a Swedish women's lifestyle magazine published by Bonnier; the interview is referenced through the company's own Instagram account [12]. No awards are recorded in the available sources.

Pieces by bonbon is active. Its website is operational with a live product catalogue, and the brand is stocked by a range of Swedish retailers as well as outlets in Norway and Denmark, indicating multi-market distribution beyond its home country. One retailer, Lyko, listed the brand but showed no products in stock at the time the sources were gathered [6]; other stockists continued to carry it. The company operates at indie scale but shows continuing commercial activity.