Overview
RESTORED: is a British skincare brand built around hydrocolloid pimple patches and a small range of acne-focused products. It was created by Katie Grant, a model who struggled with breakouts during her career, and trades under the legal entity RESTORED: SKIN CARE LTD. The brand's stated aim is to make acne feel less serious: its tagline is "Stress free skincare," and it says it wants to "change the narrative around acne and breakouts."
The company remains active, selling directly through its own online store and, by its own account, reaching customers through retailers including H&M and Urban Outfitters, with distribution extending to the French department store Le Bon Marché.
⚑ Thinner sourcing. The article relies largely on the brand's own statements (T2–T3). Glowpedia is seeking independent sources.
Origin & founders
According to editorial coverage, Katie Grant founded the brand in 2021 after suffering severe acne at the height of her modelling career [5]. She has described how the condition affected her confidence on shoots: "Skincare became such a serious subject and one that really affected my confidence as a model. I wanted to create a solution for others, who were experiencing acne, that was light-hearted and fun whilst still delivering powerful and proven results" [5]. The brand's own account echoes this, framing itself as a response to the stress and stigma that can accompany breakouts.
The brand's own pages do not state a founding year; the 2021 date comes from third-party editorial coverage, which separately records the public launch as 2022 [5].
History & milestones
RESTORED: launched publicly in 2022 [5]. Its debut pimple-patch packs sold out within two days and, according to the same coverage, went viral on TikTok [5]. The face oil was later positioned as a "star product," intended, the brand says, to counter the idea that facial oils are unsuitable for acne-prone skin and cause breakouts.
Philosophy & positioning
The brand positions itself at the lighter, more playful end of acne care. Rather than treating skincare as a clinical subject, it presents breakouts as something to be handled without anxiety — "here to make your breakouts super cute," as its homepage puts it, while still promising visible results. According to the company, some customers have said the colourful, smiley-faced patch designs left them looking forward to their next spot. The stated mission is to make skincare feel "more positive, approachable, and stress free."
Products & innovation
The brand's signature product is The Pimple Patches: sets of 20 patches in five colours, formulated with hydrocolloid and 1% salicylic acid [3]. The company explains the mechanism as a two-part action — the hydrocolloid absorbs excess oil and shields the blemish from bacteria, while the salicylic acid works below the surface to clear pores and speed healing [3]. Patches are designed to be applied to clean, dry skin and left on for six hours or overnight.
Beyond the patches, the range includes a Face Oil, along with variants such as The Strawberry Patch and The Clear Patches. Hydrocolloid and salicylic acid are the brand's consistently named active ingredients. Its own product pages carry no vegan, cruelty-free or dermatologist-tested claims.
Recognition
The brand lists appearances in publications including Cosmopolitan, Glamour and Sheer Luxe. In 2023, PinkNews covered the return to stock of its sold-out pimple patches, profiling Grant and the brand's origin story [5]. Its early patch launch is the clearest example of the brand's reach, having sold out quickly and spread on TikTok [5].
Current status
RESTORED: is active. It continues to operate its own e-commerce store and maintains social accounts on Instagram (@restoredskincareuk) and TikTok (@restoredskincare). At the time of review, one core product page was listed as out of stock with a notify-me option, but there was no wider sign of the brand winding down.
Sources
T1 primary · T2 secondary · T3 note- [3]T2restoredskincare.co.uk/store/p/the-pimple-patchesrestoredskincare.co.uk (brand site)
- [5]T3thepinknews.com/2023/09/19/restored-pimple-patches-how-to-buy/thepinknews.com


