Overview
Silkyluxe is a Swedish direct-to-consumer beauty brand founded at the end of 2021 [1]. It sells shower and home-spa tools for the face, body and feet, built around an exfoliating scrubbing glove that serves as its flagship product. The brand operates a single Shopify storefront at silkyluxe.se and remains active, with a regularly updated blog and a live shop as of mid-2026 [2].
According to the company, Silkyluxe was started by two doctors who could not find any brand that focused solely on the shower experience [1]. Their names are not disclosed on the brand's pages. The company frames its purpose around the idea that, as it puts it, "the journey to radiant skin and a rejuvenated mind starts in the bathroom" [1].
Origin and founders
The brand dates its founding to the end of 2021 and gives Sweden as its location [1]. Its About page attributes the launch to two doctors, but does not name them or list any other team members. Beyond the founding year and country, little biographical detail is published: the company does not state a headquarters city, a registered company name beyond "Silkyluxe.se", or a physical address.
The scrubbing glove was the first product and remains the centre of the range. Silkyluxe describes itself as focused entirely on the shower and in-home spa, rather than on a broad cosmetics catalogue.
Products
The range is small and organised around three uses — for the face, for the body and for the feet. The exfoliating scrubbing glove is the signature item; the company lists its material as 100% viscose and recommends use once or twice a week on damp skin [3]. Other products include an electric foot file, a body oil, a shower gel, a tongue scraper, eye gel patches and a face serum, alongside a bathrobe set and product bundles [4].
For the glove, the company states that it "exfoliates the skin naturally", improves the skin's blood circulation, and helps counteract bumpy skin and ingrown hairs [3]. It also positions the glove as a step in preparing for or maintaining a self-tan. No ingredient lists beyond the glove's material are published, and the brand does not disclose where its products are manufactured.
Philosophy and positioning
Silkyluxe positions itself narrowly as a shower and home-spa specialist rather than a general skincare line. The company says its mission is to "revolutionize the in-home spa experience" and to deliver what it calls "the perfect shower experience" [1]. It summarises its brand values as continuous improvement, simplicity and a customer-centric approach [1]. Its taglines include "An Exquisite Home-Spa Escape" and "Your Cleanest Skin Ever" [2].
The brand sells directly to consumers through its own website and does not indicate distribution through third-party retailers. On its own pages it cites figures such as "20,000+ happy customers" and more than 10,000 customers across Europe, along with a Trustpilot rating it describes as excellent [1][2]. These figures are self-stated; they could not be independently verified, and Trustpilot's own listing was inaccessible at the time of review.
Current status
Silkyluxe is active. Its Shopify store is live and its blog is updated frequently, with the most recent post dated June 2026 [2]. The blog consists largely of occasion- and season-themed posts — tied to events such as Earth Day and Easter — most of which center on the exfoliating glove rather than on brand history, ingredients or company news. The brand's scope appears single-country, operating from a Swedish storefront, though it states that it ships more widely across Europe. No Wikipedia entry or independent editorial coverage of the brand was found.
Sources
T1 primary · T2 secondary · T3 note- [1]T1silkyluxe.sesilkyluxe.se (brand site)
- [2]T1silkyluxe.se/pages/about-ussilkyluxe.se (brand site)
- [3]T2silkyluxe.se/pages/contact-ussilkyluxe.se (brand site)
- [4]T2silkyluxe.se/blogs/nyhetersilkyluxe.se (brand site)


