Skincyclopedia

Skincyclopedia is a British skincare brand based in London that sells ingredient-led serums, body lotions, sheet masks and skincare sets. It is a family-owned operation run by Camco Ltd, and a dedicated company, Skincyclopedia Ltd, was incorporated in the United Kingdom in June 2024 [5]. The brand positions itself around clearly labelled active-ingredient percentages and colour-coded guidance meant to make targeted routines easier for people who are new to skincare.

The company presents itself under the tagline "Formula Driven" and frames its products as blending, in its words, natural ingredients with gentle science. It reports having grown from an opening range of eight serums to more than forty products, and says it now reaches customers in over 25 countries [4].

The brand is operated by Camco Ltd, a UK company that also sells Skincyclopedia products through Amazon.co.uk. A separate legal entity, Skincyclopedia Ltd, was registered at Companies House on 24 June 2024, with a registered office in London and Saadia Mariam Abbas recorded as director [5][6]. Its listed business activity is hairdressing and other beauty treatment.

The brand's own account and the objective company record point to different starting points, and the two are worth separating. On its .com site the company describes itself as "a family-owned brand with over 33 years of expertise in cosmetics" [4]. That figure refers to the cosmetics experience of the family operator behind the label rather than the age of Skincyclopedia itself; the brand states it grew to its current range "in just two years," which places the launch of the Skincyclopedia line only shortly before the 2024 incorporation of its dedicated company [4][5].

Skincyclopedia describes its approach as accessible skincare for everyone, including customers it characterises as inexperienced or short on time. Colour-coded systems and charts are used to steer shoppers toward products for specific concerns, and the company frames its mission as helping customers feel confident in their skin [1][4]. Transparency is a recurring theme in its ingredient messaging; on its ingredients page the brand states that "when you have nothing to hide, it's easy to be transparent" [3].

The range centres on single-active or clearly dosed serums, with the active percentage stated in the product name. Examples include a 20% Vitamin C serum, a 10% Niacinamide serum, a 1% Retinol formula and acid exfoliants such as 20% Glycolic Acid and 2% Salicylic Acid, alongside hydrators like Hyaluronic Acid and Polyglutamic Acid. Beyond serums, the line extends to a body lotion range, sheet masks and multi-product sets such as the Skincyclopedia Blemish Guide.

The company states that its formulas are cruelty-free and vegan, and describes them as "gentle yet effective" [3]. It also lists commitments to products that are free of artificial colours, palm oil and parabens. No third-party certifications are listed on its pages.

Skincyclopedia is an active brand. Its dedicated UK company remains registered as active, the brand operates a direct-to-consumer store, and its products are additionally distributed through Amazon.co.uk and international stockists, consistent with the company's claim of reaching more than 25 countries [4][5].