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Niche Beauty Lab

3 brands · founded 2018 · Spain

Niche Beauty Lab is a Spanish skincare company founded in Barcelona in 2018 [3]. It develops science-based products in its own laboratories and sells them direct-to-consumer through a portfolio of its own brands, a digital-first model that keeps development, manufacturing and marketing under one roof. The company was founded and is led by Sergio Chorrero, who remains chief executive.

Since January 2026 the company has operated as a wholly owned subsidiary of cosnova GmbH, the German family-owned beauty group behind the essence and Catrice makeup brands [3]. Before that acquisition it was founder-owned and fully self-financed, without outside investors. cosnova has said the business will continue to operate in its current form, with unchanged structures and its existing team [3].

History & milestones

Niche Beauty Lab was established in 2018 as a digital-first skincare business built around in-house product development [3]. Rather than sell under a single label, it grew as a house of several direct-to-consumer brands, each aimed at a distinct skincare need. According to cosnova, the company develops high-performance, science-based formulas in its own laboratories [3]. By the time of its 2026 acquisition it employed around 45 people [3].

Portfolio & brands

Niche Beauty Lab markets its products through three consumer skincare brands: Transparent Lab, Theramid and Acnemy [3]. Each operates as a distinct direct-to-consumer line under the wider company, which handles formulation and production centrally. The trade press has described Niche Beauty Lab as the cosmetics laboratory behind these science-focused skincare brands [4].

Acquisitions & strategy

In 2026 Niche Beauty Lab was acquired by cosnova, joining the cosnova group [3][4]. cosnova states that the deal was effective as of 14 January 2026; business press has separately reported the transaction as completing on 11 February 2026, with both accounts placing it in 2026 [3]. The company describes the move as a growth step that strengthens cosnova's skincare portfolio [3]. Founder Sergio Chorrero continues as chief executive, and cosnova has said existing structures and the company's headquarters and workforce would remain unchanged [3].

Ownership

Niche Beauty Lab is privately held. As of January 2026 it is a wholly owned subsidiary of cosnova GmbH, a family-owned German group [3]. Prior to the acquisition the company was owned by its founder and financed entirely from its own resources, without venture capital or other external investors.

Current status

Niche Beauty Lab continues to operate under its own name as part of the cosnova group, retaining its brands, management and Barcelona base following the 2026 acquisition [3].

References

Sources

T1 primary · T2 secondary · T3 note
  1. [3]T1cosnova.com/en/news/next-growth-step-for-cosnova-niche-beauty-lab-joins-cosnova-groupcosnova.com (company)
  2. [4]T3cosmeticsbusiness.com/cosnova-acquires-niche-beauty-labs-expand-skin-carecosmeticsbusiness.com
Niche Beauty Lab — group · Glowpedia