Compagnia Del Colore

Compagnia Del Colore is an Italian professional haircare brand based in Brescia, in northern Italy. It is built around hair colour, with bleaches, permanent and ammonia-free colour creams, toning products and colour removers, and it also covers everyday care, scalp treatments and styling. The brand is aimed at hairdressers and their clients, and it presents itself with the tagline "Be Cool. Be Smart. Be CDC."

The line belongs to Profession Hair, the professional haircare division of the Brescia-based Beauticon Valley group, which was known as NG Group until December 2022 [5][6]. The brand's own website still carries an older footer naming NG Group as the trademark holder, a leftover from before the group changed its name. Neither the year the brand was launched nor the people who created it are documented. As of 2026 the brand is active.

Little is on record about how Compagnia Del Colore began. The company has published no history page, and no public source gives a launch year or names the person or team behind the line. What is documented is the setting it grew out of. Its owner group traces its own history to a small local company founded in Brescia more than 60 years ago by Giancarlo Negretti [6]. According to the group, it grew into a manufacturer of professional hair products under his son, Giannantonio Negretti, who expanded it internationally and also turned it into a producer for other beauty companies.

That history belongs to the group, not to this particular brand. Compagnia Del Colore is one of several salon lines in the group. How and when it joined the portfolio has not been made public.

The brand's ownership is described differently depending on which page is read, although the accounts fit together once the group's name change is taken into account.

The English version of the brand's website carries the footer "© 2019 All rights reserved – Compagnia del colore is a Ng Group trademark", and its contact page invites visitors to get in touch with NG Group through an NG Group email address [1][3]. The Italian version of the same website, dated 2020, instead names Italian Group S.r.l. as the owner of the trademark [2].

Italian Group S.r.l. is the company behind Profession Hair. Profession Hair's own website, copyright 2024, lists Compagnia Del Colore in its brand collection and describes it as a "Made in Italy line" [5]. The website of Beauticon Valley, the holding company above Profession Hair, lists the brand under its Professionhair division. The group says it was formally renamed from NG Group to Beauticon Valley Holding in December 2022 [6]. The NG Group footer on the brand's English site therefore predates the rename rather than pointing to a different owner. Profession Hair and Beauticon Valley both give the same Brescia street address as the brand itself.

Beauticon Valley Holding is registered as a Società Benefit (benefit company). Within Profession Hair, Compagnia Del Colore sits beside other salon brands, including Jungle Fever, Viba Professional, 24 Kerats, NVNT, Best and Beautiful, Luxury Hair Pro and 21 Perfect, as well as the technical lines Damage Undo and Unimix. No acquisition history for the brand itself has been made public.

Compagnia Del Colore pitches itself at a young, playful end of the salon market. The company names novelty, colour and fun as its key words and describes its approach as "dynamic and carefree", treating beauty as "an exciting game" [1]. In the brand's words, it is aimed at "youthful people that want immediate, pleasant and effective results."

The same text frames the brand as a meeting point of experience and innovation. The company says it "combines proven experience with the search for constant innovation in cosmetics and style", and that its offer to salon professionals rests on detailed work on formulation. It also states that its production is "based on exclusive patents" designed to deliver maximum results in the shortest possible time [1]. The patents themselves are not named, and no specific technology is described.

Both the brand and its parent stress that the products are made in Italy. Profession Hair sums up the line as combining "a profound colour experience" with the pursuit of continuous innovation [5].

The range is organised into four lines, with colour at the centre.

The colour line holds most of the products. It covers the basic tools of salon colouring: a permanent colour cream, an ammonia-free colouring cream, oxidising perfumed creams (the developers that are mixed with colour and bleach to activate them), a dust-free bleach powder and a blue bleaching cream. Around these sit products for maintaining and correcting colour. They include Gimme Blonde, a No Yellow Shampoo, Color Masks, Color Do-It, and Color Services Aid 3 in 1, sold in both a 400 ml and a 25 ml size. Remove It All! is a powder for removing artificial pigment from coloured hair.

The daily care line is small. It consists of nourishing, colour care and volumizing shampoos, matching nourishing and colour care creams, and a leave-in conditioner. The scalp line adds a dual-action shampoo, an anti-dandruff shampoo, an anti-hair-loss shampoo and anti-hair-loss phials, along with a product called IPSTiC PATCH HAIR 4TM. The styling and finishing line includes Water Wax, a finishing hair spray, a texturizing spray, a heat-protecting shielding serum, a shine spray, Smooth Move and Crystal Fluids.

No single product is singled out by the brand as a signature item. Hero ingredients are not specified.

The brand's environmental statements are general. The company says its formulas aim for fast results "in full respect of the hair, the skin and the environment" [1], but it has not published concrete environmental targets. No third-party certifications for the brand are documented.

Compagnia Del Colore is active. Several pages of its website, including the English and Italian home pages and the colour and contact pages, were updated in June 2026 [4]. The brand also remains listed in Profession Hair's current brand collection and in the Beauticon Valley group's list of divisions and brands.

At the same time, parts of the website have not kept pace with the group's changes. The English footer still carries the 2019 NG Group notice, and in late September 2026 the link to the site's treatment section led to an error page. No recent product launches have been publicly reported.