Maison Mataha

Maison Mataha is a French niche perfume house founded in Paris in 2020 [12]. It specialises in gourmand fragrances — sweet, dessert-inspired compositions built around vanilla, caramel, coffee and similar notes — sold at high extrait-de-parfum concentrations. The house operates under the legal entity TK PARFUMS, a single-shareholder simplified joint-stock company registered at 66 avenue des Champs Elysées in Paris [4].

The brand began as a single fragrance and expanded into a small collection of roughly six scents. It remains active, with new releases in 2025 and editorial coverage continuing into 2026.

According to the company, Maison Mataha grew out of a couple's search for one specific scent: a dark, intense vanilla they could not find on the market. Dissatisfied with the existing options, they commissioned their own — described on the brand site as "une vanille intense, sombre, aux arômes envoûtants de crème brûlée" (an intense, dark vanilla with intoxicating crème brûlée aromas). That fragrance, Escapade Gourmande, was the house's only product for three years before the line was widened.

The founders are not named publicly. The brand site and independent fragrance retailers alike describe them only as a Parisian couple of perfume lovers and collectors [12]. Corporate filings list TK PARFUMS as the operating company but do not record a director or founder by name [4], so the couple's identities remain undisclosed across both the brand's own material and third-party coverage.

The fragrances are made in France. On creative authorship the sources diverge somewhat: the brand site credits perfumer Vincent Ricord as master perfumer, working with the fragrance house CPL Aromas [2], while independent retailers list a wider roster across the collection, adding Elise Pierre, Olivier Maurel and Dominique Preyssas [12][13]. The accounts are not necessarily contradictory, as the additional names appear to relate to later scents in the line.

Maison Mataha launched in Paris in 2020 with Escapade Gourmande, a vanilla and crème brûlée composition that the company kept as its sole offering for three years [2]. The collection began to expand around 2023, and by the mid-2020s the house carried about six fragrances plus a discovery set. Printemps Blanc, built on orange blossom, jasmine sambac and white tea, was added in 2025.

The brand is owned and operated by TK PARFUMS, registered as a SASU (a single-shareholder simplified joint-stock company) in Paris, with the "Maison Mataha" mark recorded at France's INPI trademark registry [4]. No acquisitions or sister brands are recorded in the available sources.

Maison Mataha positions itself as a maker of emotionally driven, highly concentrated perfumes rather than trend-led products. The company frames each scent around memory and feeling; in its own words, "every perfume is a promise: a promise to create unforgettable moments and deliver a unique olfactory experience" [2]. It cites indulgence, emotional connection, exclusivity and what it calls uncompromising quality as its guiding values.

The fragrances are marketed as unisex and priced at the upper, niche end of the market. They are sold at extrait-de-parfum strengths — the brand lists concentrations of 25 to 35 percent across the range — which the house presents as central to their projection and longevity. All are described as made in France, vegan and free of phthalates, and the homepage tagline reads "French fragrances • Vegan • Cruelty Free".

Escapade Gourmande remains the flagship. The recurring gourmand signature runs through the rest of the line: brown sugar, vanilla, tonka bean and musk appear repeatedly, joined by coffee, caramel, chocolate, peach and white florals depending on the scent. Café des Délices is built around creamy coffee, biscuit and vanilla; Brownie Pop evokes chocolate brownie with caramelised popcorn; Évasion Bonbon is a candy-inspired composition of caramel, marshmallow and strawberry. Printemps Blanc and Pêche Velours move toward lighter, more floral-fruity territory while keeping a sweet base.

The house distributes directly through its own site and through a network of international niche retailers, including La Maison Du Parfum, Luckyscent, Ministry of Scent and Memories & Scents [17].

Coverage of Maison Mataha comes chiefly from specialist fragrance media and retailers rather than mainstream press. Escapade Gourmande is repeatedly singled out: the retailer La Maison Du Parfum describes it as a cult-favourite and frames the brand's gourmand scents as having gone viral in niche-perfumery circles [12], and the review site Fragrance Lord calls it the brand's flagship and "a defining masterpiece" [16]. The fragrance database Fragrantica maintains a designer page tracking the house's individual launches. No formal awards are recorded in the available sources.

Maison Mataha is active. Its e-commerce site is live, with shipping notices updated as recently as late 2025, and the house continued to release new fragrances through 2025 and drew editorial coverage into 2026 [12]. It is described across these sources as an emerging house in expansion, with a growing footprint among niche retailers in France, the wider EU and the United States.