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MKS eco

MKS eco is an American hair and body care line owned by Earthly Body, Inc., a family-owned company based in Los Angeles.

Fact-checked4 sources
MKS eco
MKS eco
MKS eco
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Summary

Overview

MKS eco is an American hair and body care line owned by Earthly Body, Inc., a family-owned company based in Los Angeles. It is the rebranded continuation of Marrakesh, a professional argan-oil hair care range founded in 1996 [1]. In August 2021 the line was renamed MKS eco and moved to recyclable glass and aluminium packaging, keeping its original formulations [2].

The brand positions itself around plant-derived ingredients, cruelty-free production and reduced plastic waste, and remains active as part of the wider Earthly Body portfolio.

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Origin & founders

Earthly Body was established in 1996 by Kevin and Marie Wachs in Los Angeles, and Marrakesh launched as part of its portfolio [3]. The founders set out, in the company's words, to make "high quality, naturally-derived personal care products that are kind to the environment, to people, and to animals." Marrakesh specialised in hemp- and argan-based hair and skin care, manufactured in what the company describes as a solar-powered facility.

Sources differ on the spelling of the co-founder's given name. The Earthly Body site records her as Marie Wachs [2], while the trade publication The Tease names her as Mare Wachs [4] — likely an informal form, with both spellings appearing across sources.

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History & milestones

The brand's history runs alongside that of its parent company. In 2004 the founders launched the Get Together Foundation, a Los Angeles nonprofit that the company says is funded in part by a percentage of sales [2].

The defining change came in August 2021, when Marrakesh was rebranded as MKS eco. According to The Tease, the line "underwent a sustainable transformation, changing its name to MKS eco while maintaining its original formulations," switching to packaging the brand describes as 100% recyclable glass and aluminium [4]. The legacy name persists at retail, where the older domain notes that "Marrakesh Hair Care is now MKS eco" [1].

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Ownership

MKS eco operates as a subsidiary brand of Earthly Body, Inc., which the company calls its eco-conscious parent [4]. Earthly Body's wider portfolio also includes Hemp Seed Body Care, EMERA CBD Hair Care, CBD Daily and the Chosen By Dogs pet line.

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Philosophy & positioning

The line is presented as professional-grade hair care built on what Earthly Body summarises as "professional-quality performance, plant-powered ingredients, cruelty-free practices, and eco-conscious production" [2]. Argan oil and hemp seed oil are named as the hero ingredients, and the brand uses the tagline "Earthly Friendly." Products are sold through the Earthly Body website, Amazon, spas, salons and select retailers, alongside a professional distributor program.

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Products & innovation

The range covers shampoos, conditioners, hair oils, masks, volumising and sea salt sprays, and styling creams, plus body care items such as the Whip Skin Butter and Velvet Lotion. Frequently cited products include the MKS eco Oil Hair Styling Elixir and the X Leave-In & Detangler. The company states the entire line is vegan, cruelty-free, paraben-free, sulfate-free and free of artificial dyes [4], and the brand is listed as Leaping Bunny certified [1].

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Current status

MKS eco is an active brand. Its products are sold through the Earthly Body webshop and professional salon channels, and Earthly Body reports distribution across more than 40 countries [2]. On sustainability, the company highlights recyclable packaging, manufacturing in a solar-powered facility, and donations to the Get Together Foundation, which it describes as a nonprofit fighting homelessness in Los Angeles [4].

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References

Sources

T1 primary · T2 secondary · T3 note
  1. [1]T1shop.earthlybody.com/mkseco/shop.earthlybody.com (brand site)
  2. [2]T1shop.earthlybody.comshop.earthlybody.com (brand site)
  3. [3]T2shop.earthlybody.com/mks-eco/shop.earthlybody.com (brand site)
  4. [4]T2marrakeshhaircare.commarrakeshhaircare.com (brand site)
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