MYLAQ

MYLAQ is a Polish nail-care brand specialising in hybrid (gel) nail polish and related manicure products. It belongs to the portfolio of Cosmo Group, a Poznań-based cosmetics company, and sits alongside the group's better-known nail brand NEONAIL as well as NÉO MAKE UP, NEONAIL Expert and StayLAC [2]. The brand is colour-led, presenting its range as a way for users to experiment with shade and self-expression; its stated tagline is that "the MYLAQ adventure is all about playing with colours" [1].

The brand remains active. It is listed in the 2026 portfolios of both Cosmo Group and its international arm, and its products are stocked by several European retailers. MYLAQ's own founding year is not documented; the earliest recorded date attached to the wider company is the founding of its parent structure in Poland in 2006 [7].

MYLAQ originates within Cosmo Group, a Polish personal-care manufacturer. The group does not publish a separate founding date or origin story for the MYLAQ line itself, and no founders are named specifically for the brand. Public records instead document the parent organisation: Cosmo Group's leadership is attributed to Kamila Błażejewska, who oversees vision and strategy across the group's brands, and Artur Błażejewski, who leads its sales and operations. The company describes its growth as resting on "innovation and superior product quality" [2].

MYLAQ is owned by Cosmo Group, which lists it among five portfolio brands [2]. The group's structure spans two countries: the Polish parent, Cosmo Group, is based in Poznań [9], while a sister entity, Cosmo Beauty Brand House GmbH, operates from Berlin and handles the brands internationally [8]. Business databases record Cosmo Beauty Brand House as having been created in Poland in 2006 [10]. MYLAQ is named in the Berlin entity's portfolio but does not appear on the Polish parent's own LinkedIn brand listing, suggesting the brand is marketed chiefly through the international arm [9]. The remaining sister brands are the nail line NEONAIL, the colour-cosmetics line NÉO MAKE UP, the professional programme NEONAIL Expert, and StayLAC.

The brand positions itself around colour diversity and femininity, framing nail design as a form of play. Cosmo Group's portfolio page states that MYLAQ "highlights their femininity and introduces them to a world of diverse colours, remembering that each one represents different shades of beauty" [1]. According to the Polish-language brand material, MYLAQ is aimed above all at nail-styling professionals, with an emphasis on supporting their work. Cosmo Beauty Brand House, the entity that markets the brand internationally, describes its products more broadly as "innovative, high-quality and affordable" items intended to help customers achieve "a unique and bold style" [8].

MYLAQ's range centres on hybrid nail polish — a gel-style lacquer cured under an LED or UV lamp. Product listings describe the line as offering 68 shades, with the company stating that the finish holds for up to three weeks without chipping and that the brush is sized to coat the nail evenly [14]. Alongside the colour polishes, the range includes manicure support products such as a UV gel polish remover, a nail degreaser ("My Cleaner"), and decorative nail pollen. The brand's products are described as made in Poland [12].

MYLAQ is active as of 2026. It appears in the current portfolios of both Cosmo Group and Cosmo Beauty Brand House, and its products are listed by several European retailers. According to its parent company, distribution follows an "omnichannel" model spanning retailers, drugstores, perfumeries, wholesalers and beauty salons, both in-store and online [10]. The brand has no dedicated encyclopedic coverage or major consumer-press profile; the available record is drawn largely from its parent company and from business and retail listings. It was named among a set of top nail gel-polish brands in Poland by an industry blog [12].