Overview
Organic Glam is the colour-cosmetics line of The Organic Pharmacy, a British natural health and beauty company founded in London in 2002 [5]. The parent company was acquired in 2018 by the Italian dermocosmetics group Istituto Ganassini S.p.A. di Ricerche Biochimiche, and Organic Glam has since operated under that ownership [6].
The line groups The Organic Pharmacy's make-up products — items such as nail polish, loose powder and mascara — under the Organic Glam name. It is not an independent company but a branded range within the wider Organic Pharmacy business, whose management and London base were reported to be unchanged after the 2018 sale.
Origin & founders
The Organic Pharmacy was established in 2002 by Margo Marrone, a pharmacist and homeopath, who opened the first store on King's Road in West London [5]. According to BeautyMatter, the business was set up with her husband, Franco Marrone [6]. Some retailer material spells the founder's surname "Marroen" [4], but editorial sources consistently record it as "Marrone."
The founding date is given slightly differently across sources: The Organic Pharmacy's own site states the company was established "over 20 years ago" [1], while editorial coverage pins the year to 2002 [5]. The two are consistent, and the exact year is used here.
History & milestones
From its King's Road origin, the company expanded internationally over the following years. It opened a Los Angeles outpost in 2008, at 453 N. Beverly Drive in Beverly Hills [7]. By the time of the 2018 acquisition, The Organic Pharmacy was reported to operate in 28 countries across roughly 600 to 700 retail locations, with four branded stores in the United Kingdom and two in the United States, and a portfolio of about 300 stock-keeping units [6].
In 2018 the company was acquired by Istituto Ganassini S.p.A. di Ricerche Biochimiche, an Italian dermocosmetics maker; the deal terms were not disclosed. The parent brand marked its twentieth anniversary in 2022 [5].
Ownership
Since 2018, The Organic Pharmacy — and with it the Organic Glam line — has been owned by Istituto Ganassini S.p.A. di Ricerche Biochimiche [6]. At the time of purchase, the company's leadership and London headquarters were reported to continue unchanged, with the chairman of the acquiring group describing the aim as expanding the brand globally.
Products & innovation
Organic Glam covers The Organic Pharmacy's make-up range. Products documented under the name include an Organic Glam nail polish, an Organic Glam Loose Powder Matt and an Organic Glam mascara. The Hollywood Reporter described the Organic Glam nail polish as "a top seller in Los Angeles" [7]. The Organic Pharmacy positions itself in the prestige tier, and its stated tagline is "Proven by Science. Powered by Nature."
Recognition
The Organic Pharmacy has been covered in mainstream and trade press. A Hollywood Reporter feature described it as a green-beauty brand counting Gwyneth Paltrow and Kim Kardashian among its fans, and named further figures including Lady Gaga, Jessica Alba, Katy Perry, Natalie Portman, Lily Collins, Madonna and Claudia Schiffer [7]. That coverage of the brand's celebrity following also referenced the Organic Glam colour line. No awards specific to Organic Glam are recorded in the available sources.
Current status
Organic Glam remains a line within The Organic Pharmacy, which has been under Italian ownership since its 2018 acquisition by Istituto Ganassini. As of early 2026, Organic Glam products were still in retail circulation, though the parent company undertook a rebrand that refreshed its packaging and reduced its overall range of products by roughly 20 to 25 percent [10]. The line is therefore best described as acquired and streamlined rather than discontinued.
Facts & evidence
Documented facts from Glowpedia's fact base — every row carries a source.
Timeline#
The Organic Pharmacy (parent of the Organic Glam make-up line) founded by Margo Marrone, first store on King's Road, West London.↗ beautymatter.com
Opened Los Angeles outpost at 453 N. Beverly Drive, Beverly Hills.↗ hollywoodreporter.com
The Organic Pharmacy acquired by Istituto Ganassini S.p.A. di Ricerche Biochimiche; management and London base unchanged.↗ beautymatter.com
Acquired by Istituto Ganassini S.p.A. di Ricerche Biochimiche (Italian dermocosmetics group).↗ beautymatter.com
Signature products#
nontoxic Organic Glam nail polish ($18.90 each), described as "a top seller in Los Angeles."↗ hollywoodreporter.com
the Organic Glam Loose Powder Matt is formulated with mineral colours, light reflecting particles & Vitamins A, C, E.↗ beautycos.co.uk
The Organic Pharmacy Organic Glam Mascara, Jet Black, 9 ml↗ influenster.com
Organic Glam nail polish — Described by The Hollywood Reporter as 'a top seller in Los Angeles'.↗ hollywoodreporter.com
Key ingredients#
Mentioned in#
The Hollywood Reporter — Feature: 'Organic Pharmacy, the Green Beauty Brand That Counts Gwyneth Paltrow, Kim Kardashian as Fans' — covers the brand's celebrity following and the Organic Glam color line.↗ hollywoodreporter.com
BeautyMatter — Founder interview marking 20 years of The Organic Pharmacy (parent of Organic Glam).↗ beautymatter.com
Cosmetics Business — 'Inside The Organic Pharmacy's big rebrand' — covers the 22-year-old brand refreshing its logo and packaging and cutting SKUs ~20-25%.↗ cosmeticsbusiness.com
Certification pass
What each certification and self-stated claim rests on: the source, whose website it's on, and what needs review.
“Products are "free of artificial colors, petrochemicals and preservatives" with "no animal experiments" and "respectful of the environment and fair trade" practices.”↗ beautycos.co.uk
value_claims
“Their makeup range is free of artificial preservatives and fragrances.”↗ beautycos.co.uk
value_claims
“The first pharmacy brand which is dedicated to everything being organic.”↗ beautycos.co.uk
value_claims
None of these statements has been checked against the certifying bodies' registers. The statements were observed on 16 Jun 2026.
Where to buy
Where the brand is sold according to Glowjakt's price data, per market.
Prices come from Glowjakt and are updated daily. Glowpedia receives no payment for clicks.
Sources
T1 primary · T2 secondary · T3 note- [1]T1theorganicpharmacy.com/our-storytheorganicpharmacy.com (brand site)
- [4]T4beautycos.co.uk/organic-glambeautycos.co.uk
- [5]T3beautymatter.com/articles/the-organic-pharmacy-founder-margo-marrone-on-20-years-of-natural-evolutionbeautymatter.com
- [6]T3beautymatter.com/articles/istituto-ganassini-spa-di-ricerche-biochimiche-acquires-the-organic-pharmacybeautymatter.com
- [7]T3hollywoodreporter.com/lifestyle/style/organic-pharmacy-green-beauty-brand-counts-gwyneth-paltrow-kim-kardashian-as-fans-1029504/hollywoodreporter.com
- [10]T3cosmeticsbusiness.com/exclusive-inside-the-organic-pharmacys-big-rebrandcosmeticsbusiness.com


