TIGI Cosmetics

TIGI Cosmetics is a professional makeup line that grew out of the TIGI and Bed Head salon-beauty business created by the Mascolo family behind Toni & Guy. The company traces its origins to 1989, when it was launched as TIGI Classic Cosmetics [2]. It sits within the Unilever portfolio, which acquired the wider TIGI professional business in 2009 [7], and its cosmetics range has since been produced and distributed under a separate licensing arrangement.

The makeup line remains purchasable in 2026 through an online storefront and third-party retailers, though it shows few recent launches or brand announcements. Its span across face, eyes and lips is positioned around a professional, salon-oriented identity rather than a mass-market one.

⚑ Thinner sourcing. The article relies largely on the brand's own statements (T2–T3). Glowpedia is seeking independent sources.

According to the brand, TIGI Cosmetics was originally created in 1989 under the name TIGI Classic Cosmetics [2]. It descends from the TIGI beauty enterprise built by the Mascolo brothers, the family behind the Toni & Guy hairdressing name. Anthony Mascolo, credited as founder and international creative director, ties the makeup line directly to that heritage [6].

The founding date is not uniformly reported. The brand's own account places the lineage at 1989, while Wikipedia's entry on the related Bed Head line records that its cosmetics range "was first produced in 2003" [5]. The two figures describe different points: the brand-stated origin of the TIGI Classic Cosmetics name, and the later launch of the Bed Head cosmetics products.

By the company's telling, TIGI Classic Cosmetics was revamped into Bed Head Make-Up around 1999 [2]. That line drew professional recognition before the range was reworked again: TIGI describes debuting "a fresh, new cosmetics brand" in the fall of 2010, followed by a further re-launch in 2012 [6].

The ownership of the parent business changed at the end of the 2000s. In January 2009, Unilever announced an agreement to acquire the global TIGI professional hair product business, together with its education academies, for cash consideration of $411.5 million [7]. The seller was the Mascolo family; the deal did not include the Toni & Guy salons or the Toni & Guy brand itself [7].

Unilever has owned the TIGI business since the 2009 acquisition [7]. In February 2015, Unilever and Naterra International, Inc. entered a global licensing agreement to produce, market and distribute TIGI Cosmetics, with Naterra operating from a manufacturing and distribution facility in Coppell, Texas [6].

The corporate picture around the current online storefront is not fully clear. The site tigibeautyproducts.com is operated by an entity named "Winning Solutions," registered in Texas, according to its own privacy and terms page [4]. Whether Winning Solutions is the same entity as Naterra, or a separate licensee or reseller within that Texas distribution network, could not be confirmed from the available sources.

Within Unilever, TIGI sits alongside a broad group of personal-care brands including Dove, Vaseline, TRESemmé, Rexona and Lux.

TIGI Cosmetics presents itself as a professional makeup brand rooted in salon expertise. The company describes its products as "modern, sleek, and multi-functional" and says the line "sets the standard for professional make-up" [1]. Its catalogue spans face, eye and lip products, with named items such as the Perfect Eyeliner, High Density Eyeshadow Palette, Powder Foundation, Glow Blush and Luxe Lip-gloss.

The professional makeup line has been recognised within the salon trade. The company states that TIGI Cosmetics won the Behind the Chair Stylist's Choice award for "Favorite Professional Make Up Company" for ten successive years, as noted in the 2015 licensing announcement [6].

TIGI Cosmetics is classified as active. Its products were still listed and priced on the tigibeautyproducts.com storefront and at third-party retailers in 2026 [1]. The activity level, however, appears low: no significant brand news or product launches surfaced after the 2015 Naterra licensing agreement, and many individual products appear on discontinued-stock and liquidation listings, suggesting a late-stage or winding-down makeup line rather than an actively expanding one.