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From the fact base · 2026-10-17

When the brands were founded.

To the current analysis

Founding years of the brands in the encyclopedia: distribution by decade, the oldest brands, the share of new brands and how the median age differs between countries of origin.

Computed on 2026-10-17 from Glowpedia's fact base for the 3,819 brands with a published article on this edition, and from Glowjakt's and Glowscout's price data for the market figures. The figures are recomputed daily.

Stored version 2026-10-17 — the figures do not change. · rule set 2026-09-10 · Which observations are behind the figure?

Key figures

3,819
Brands in the data#
88.2%
Have a known founding year#
3,369
2006
Median founding year#
30.3%
Founded in 2015 or later#
1,021
11.6%
Founded in 2020 or later#
392
11.4%
Founded before 1950#
384

Founded by decade

CountShare
Before 1900134
4%
The 1900s34
1%
The 1910s27
0.8%
The 1920s56
1.7%
The 1930s53
1.6%
The 1940s80
2.4%
The 1950s91
2.7%
The 1960s98
2.9%
The 1970s183
5.4%
The 1980s261
7.8%
The 1990s342
10.2%
The 2000s535
15.9%
The 2010s1,083
32.2%
The 2020s392
11.6%

The oldest brands

YearOrigin
Farmacia SS. Annunziata 15611561Italy
Kiku-Masamune1659Japan
Farina 17091709Germany
Floris1730United Kingdom
Creed1760France
Woods of Windsor1770United Kingdom
Yardley1770United Kingdom
Wilkinson Sword1772United Kingdom
Houbigant Paris1775France
Kent1777United Kingdom
Walde1777Austria
D.R. Harris1790United Kingdom

Median founding year by country of origin

YearBrands
United States2003517
Germany1988435
France1997383
Italy1997293
United Kingdom2009291
Sweden2015204
South Korea2015202
Spain1996125
Denmark2012115
Poland201288