Alaïa Paris

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Summary

Overview

Founded by Tunisian-French couturier Azzedine Alaïa in Paris; he opened his first atelier in his rue de Bellechasse apartment in 1979 and became known for body-conscious 'King of Cling' designs.

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Timeline

History

1964

Alaïa fashion house founded in Paris, France by Azzedine Alaïa↗

1979

Azzedine Alaïa opened his first atelier in his rue de Bellechasse apartment in Paris↗

2000

Alaïa signed a partnership with the Prada group↗

2007

Azzedine Alaïa bought his house back from the Prada group; the Richemont group took a stake in Alaïa↗

2013

Beauté Prestige International (Shiseido) signed a 13-year exclusive license for Alaïa perfumes and cosmetics (announced 27 January 2013)↗

2015

Launched first perfume, Alaïa Paris (perfumer Marie Salamagne)↗

2017

Founder Azzedine Alaïa died in Paris, aged 82↗

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Pieter Mulier served ~five years as creative director; his final Alaïa collection was presented in 2026 before he departed to Versace (effective 1 July 2026)↗

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Range

Signature products

Alaïa Paris Eau de Parfum

In 2015, the brand launched its first perfume, Alaïa Paris, in collaboration with Beauté Prestige International.↗

Alaïa Paris Eau de Parfum Blanche

ALAÏA PARIS EAU DE PARFUM BLANCHE - 100ML↗

Alaïa Paris Eau de Parfum Nude

ALAÏA PARIS EAU DE PARFUM NUDE - 100ML↗

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Formulation & philosophy

Ingredients & philosophy

Alaïa is a Paris couture house describing itself as 'a couture soul' — sculpting garments with exceptional savoir-faire and celebrating the female form with radical clarity and intimacy.

Pink PepperMountain AirPeonyFreesiaRoseLeatherVioletWhite Musk

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Group