Heritage
The oldest brands.
A timeline through the history of beauty — from medieval apothecaries to 20th-century perfume houses. Ranked by founding year.
1925
Rochas
France
1926
Fragonard
France
1926
Savonneries Bruxelloises
Belgium
1926
Solida
Germany
1927
Erno Laszlo
United States
1927
Koji
Japan
1928
Brylcreem
United Kingdom
1928
Jeanne Piaubert
France
1928
Tondeo
Germany
1929
Cherigan
France
1929
Indola
Netherlands
1929
POLA
Japan
1930
Becker Manicure
Germany
1930
Charlotte Meentzen
Germany
1930
Ducray
France
1930
Erbe Solingen
Germany
1930
Eubos
Germany
1930
Himalaya Herbals
India
1930
Le Galion
France
1930
Lord
Egypt
1930
RefectoCil
Austria
1931
Clairol
United States
1931
La Prairie
Switzerland
1931
Omega
Italy
1931
Vichy
France
1932
Feather
Japan
1932
Floïd
Spain
1932
Nina Ricci
France
1932
Revlon
United States
1933
Formula 10.0.6
United States
1933
Lacoste Fragrance
France
1933
Robert Piguet
France
1935
Bach Rescue
United Kingdom
1935
Bienaimé 1935
France
1935
Lancôme
France
1935
No7
United Kingdom
1936
Beter
Spain
1936
Blauer
United States
1936
Layla Cosmetics
Italy
1936
Marbert
Germany
1936
Matis
France
1936
Niegeloh Solingen
Germany
1937
Carmex
United States
1937
Eight & Bob
France
1937
GUHL
Switzerland
1937
Old Spice
United States
1937
Physicians Formula
United States
1937
Remington
United States
1938
Denman
United Kingdom
1939
ACO
Sweden
1939
Derby
Türkiye
1939
Sans Soucis
Germany
1940
Dr. Schrammek
Germany
1940
Perlier
Italy
1941
Coach
United States
1941
Jeep
United States
1942
Eurostil
Spain
1942
Giardini di Toscana
Italy
1942
Grès
France
1943
Biozell
Finland